Classic Marketing

Classic or traditional marketing is what the marketing textbooks call the “four P’s”: Product, Place, Price and Promotion. While most business owners only think of advertising when we discuss marketing, it is so much more than that. The critical means to effective marketing is strategic planning. During this evaluation process Marketing with a Flair focuses on the benefits of your product or service and how it differentiates from competitors. Then, we determine the delivery or distribution channel for your product or service as well as the comparative price or cost within the marketplace. And finally, we help you or your business promote this product or service. We offer a variety of marketing methods and will work with you to determine what marketing plan best maximizes your marketing budget.